Since 2021, 13% (5/39) of Accelerator companies have come through Launch Club. Keep reading to learn more about the companies and what made them stand out.
The Top 3 Traits
There is a lot that made this group of founders special. They each have their own unique abilities and stories, however, there are a few commonalities which set them up for success.
1. Leverage Networks
- As part of Launch Club, you are exposed to some incredible founders and investors who can help you on your founding journey. Likewise, you are welcomed into one of the best networks in ANZ startups. These founders were incredibly proactive in seeking out the support they needed from the community for the particular challenges they were facing.
- Example: Liv (Empathix) found her future advisors & employees through Startmate’s network.
2. Move at Speed
- A striking trait this group possesses is quite simply the speed at which they ship. Whether it’s speaking to customers, getting an MVP (minimum viable product) out into the open or onboarding paying customer, they have all moved at PACE!
- Example: In 7 weeks, Liv (Empathix) had secured a projected revenue of $123,000 and 5 clients being onboarded.
3. Ambitious, but Focussed
- For these founders, they all had big ambitions to impact their chosen industries. Despite the many possibilities of where to focus time, they focussed relentlessly on either the customer or the product. Anything else was a distraction.
- Example: Kai & Linus (Lyrebird) didn’t even attend the final Launch Club pitch showcase (encouraged by Startmate :)) as they had a call with a customer.
The Founders
Empathix
Founder: Olivia Dyet
One-Liner: Discover top-tier, vetted, interview-ready candidates, delivered straight to your inbox in under a week.
Startup Stage Pre-Launch Club: Just an idea
Startup Stage Post-Launch Club: $123,000 in revenue, MVP built.
Lyrebird Health
Founder: Kai Van Lieshout & Linus Talacko
One-Liner: Automatically generate all of your relevant medical documentation - so you can focus on your patient.
Startup Stage Pre-Launch Club: MVP Built
Startup Stage Post-Launch Club: Production-ready product, 10 trials & their first paying customer.
Lockpick Games
Founder: Tash Jamieson
One-Liner: Unlocking your child's potential through purpose-built learning games!
Startup Stage Pre-Launch Club: A different idea.
Startup Stage Post-Launch Club: Built and tested 3 demo versions of the game. 4 sales. Waiting list of 90 people.
Amplifier
Founder: Casey Davies-Bell
One-Liner: Build the right connections for your community at scale.
Startup Stage Pre-Launch Club: MVP developed.
Startup Stage Post-Launch Club: 17 customers ($3,600 Annual Recurring Revenue) with 3 paid pilots. Product NPS of 79 and 800 connections facilitated.
Kite Therapy
Founder: Rachelle Dunstan
One-Liner: Learn to accelerate your child’s development at-home.
Startup Stage Pre-Launch Club: A different idea.
Startup Stage Post-Launch Club: Rachelle applied for the Accelerator with a different company 2 years later.
