For a lot of first-time founders, âtalking to investorsâ sits in this strange future fantasy.
The voice in your head is like "I'll do it once your deck is perfect", "once my product is finished", "once my metrics look impressive enough to justify the conversation."
ANDÂ THEN 6 mths have passed and you actually haven't ticked off any of those goals
The real danger is that by waiting, you miss the chance to learn how investors think while youâre still shaping your idea. Early conversations arenât about raising money; theyâre about replacing your guesses with real signals.
Launch Club is designed to break the pattern of founders hiding until they feel ready. Two experiences inside the program do the heavy lifting: Investor Roulette and Pitch Night. Both give you early, low-stakes time with investors, without pretending you need to have everything figured out.
What is Investor Roulette? đđĄ
Investor Roulette is exactly what it sounds like: short, focused conversations with angel investors and VCs who are used to meeting founders at the messy idea stage. Itâs closer to speed-dating than formal pitching: you sit down with an investor, share the problem youâre working on, talk through your early progress, answer a few questions, and then rotate to someone new.
Youâre not there to âclose a roundâ or convince anyone to write a cheque. Youâre there to see which parts of your story land, which parts confuse people, and which assumptions crumble when tested against someone who hears thousands of pitches a year.
For many Launch Club founders, itâs the first time theyâve said their idea out loud to someone outside their friendship circle. Itâs nerve-wracking in the way most worthwhile reps are, and itâs invaluable.
You quickly learn things you cannot learn alone: maybe your âone sentence pitchâ is too vague. Maybe your solution is compelling but your customer segment is too broad. Maybe your product sounds technically impressive but the value isnât obvious. Or maybe your next milestone makes perfect sense to you but sounds arbitrary to an outsider. These small shocks are good, they sharpen the work.
Early investor conversations donât fix your startup. They stop you guessing.
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How Pitch Night fits into the journey đ€đ
If Investor Roulette is the rehearsal space, Pitch Night is your first real stage. At the end of Launch Club, founders present what theyâve built over eight weeks to a room full of founders, operators, mentors, and investors who are actively scouting new talent.
Each person shares the problem theyâre solving, the customer behavior theyâve observed, how their solution has evolved through the program, and whatever early traction theyâve managed to pull together, no matter how small. The point isnât to pretend youâre a late-stage startup. Itâs to clearly show your progress and the clarity youâve earned.
Pitch Night is also where founders have the chance to win an interview with the Startmate team for the Accelerator (aka. $125K investment into your startup). For some people, it becomes their first external capital and their first real signal that their idea is becoming a company.
Most founders donât feel ready to pitch. Thatâs kind of the point. The eight weeks leading up to Pitch Night are designed to make you feel ready enough. By then, youâve talked to enough customers that your problem story feels lived rather than theoretical, youâve built an MVP that exists outside your head, and youâve refined your narrative to the point where others understand why it matters.
Pitch Night isnât a final exam itâs like a line in the sand: âHereâs what Iâve built so far, and hereâs where Iâm going next.â
Why early investor exposure matters so much in ANZ
In bigger ecosystems, founders might casually bump into investors at meetups or coworking spaces. In ANZ, those conversations donât quite look the same (unless you put yourself out there). The pathways into conversations can feel opaque, club-like or reserved for founders who already know someone.
Launch Club cuts through that by bringing early-stage investors directly into the program, creating settings where being early is normal, and giving investors a front-row seat to founders well before they hit the Accelerator stage. Founders donât just get practice, they start relationships. Later, when they apply to the Startmate Accelerator or raise their first round, theyâre not cold names in an inbox.
This is especially powerful for founders who havenât grown up in Silicon Valley culture, where investor interactions start early and happen often. Launch Club levels that playing field.
How to get the most from Investor Roulette and Pitch Night
Wherever you end up speaking to investors, in Launch Club or elsewhere, a few behaviours make those conversations far more valuable.
- Prepare a version of your story you can deliver in 60â90 seconds. Clarity beats detail.
- Listen more than you defend; you donât have to agree, but try to understand the reaction.
- Ask one or two pointed questions that move the conversation forward, such as, âWhat would you need to see in the next six months to believe more in this?â
- Follow up if someone shows interest. A short update demonstrating what you actioned based on feedback goes a very long way.
These habits build a reputation as a founder who learns quickly and executes, which is exactly what investors want to see at this stage.
There will be plenty of intense investor meetings in your future if you choose the venture path. Your earliest ones donât need to be high-stakes or adversarial. Launch Club gives you a safe way to practise how you talk about your company, hear honest reactions from people who see a lot of startups, and build confidence (whether your idea stays as it is or evolves into something else entirely).
For founders in ANZ, where early investor access isnât always obvious, this kind of exposure is a serious advantage.
If you know investor conversations are in your future, you can wait until you feel âreadyâ orrrrr you can get your first reps in now.
Ready to take the leap? â
Get your application in for Launch Club
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